Hat Ads

[Lefty]

The French got a little jealous

[sorry if some of these are re-posts]
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1931

1937

1933

1938

1935

1929

1950

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[Lefty]

1948

1933

1929

 

[Lefty]

The Italians thumbed their noses at the French

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1942

1953

1955

1956

1957

1964

 

[Lefty]

1941

1947

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1956

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[Lefty]

The Americans soon arrived and brought democracy

...or guns. Whatever.

1938

1953

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[Lefty]

Fortunately, the ladies came...

and knew just how to end the conflict.

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[thunderw21]

But alas, the men just wanted to be pirates...

...and to still have guns. And eye patches.

1956

1956

 

[mingoslim]

I am enjoying these so much . . .

I think I will post some of my own . . .

This 1948 Stetson Straw looks quite sporty . . .

And Mallory showed reall panache in this 1942 ad . . .

More to come after I upload 'em . . . lol

 

[grey ghost]

Do you guys collect the actual adds as well???????

 

[grey ghost]

Also if one was looking for such ads what vintage mags would you look for...

Thanks

Ghost

 

[Lefty]

I just snag most of the images from ebay, some from random places on the web, and some from other places on the Lounge. These types of ads were everywhere, but especially in Life, Colliers, Esquire (& Apparel Arts), Outdoor Life (for the more sporting models), and the like. Most of them were really common, just as finding ads for Ralph Lauren or Perry Ellis would be today.

 

[grey ghost]

So looking in those mags from the late 30's though the 50's you should come accross them???

I am starting to collect the actual ads ....

thanks for your help

 

[Lefty]

I would think so. However, depending upon the cost of the magazines, it might just be cheaper to buy the ads. There are hundreds of them in the ebay stores and plenty of online stores selling ads from mags that they've broken down. I guess it just depends upon how particular you're going to be (as to brand, size, style, year, etc.) and what you're willing to spend. If you know of something in particular that you like, the listing on ebay will often include the source of the ad. Then you can compare the cost of buying the ad with the cost of buying the entire mag (if you can find it, and taking into account other ads it may contain).

I should add that the ads in Apparel Arts are great. I've bought my first and only copy recently on ebay, and the large scale, heavy paper, and brilliant colors make the period ads pop like nothing else. I'm currently photographing about 20 pages of the 100 or so per day (I started today), after which I think I may sell it back to ebayland. It's just fantastic, but I'm not much of a collector, and I think I can double my money on this one.

 

[Lefty]

I think I will post some of my own . . .

This 1948 Stetson Straw looks quite sporty . . .

The Balibuntl? That's quite a name.

 

[thunderw21]

Look in old Saturday Evening Posts as well. I find them in there once in a while. The two I just posted above are in the same Esquire from late 1956.

 

[grey ghost]

Great,,,,,

thanks so much guys....

 

[Lefty]

Please wear a NEW hat! Any NEW hat!

Ads by the Hat Research Foundation

1947 (the only one big enough to be read)

1947

1947

1946

 

[mingoslim]

How about a couple of less common ads . . .

This Portis, from the 1940s, is one of my all-time favorites . . . love the hats, love the colors, love the lay-out . . . Wish I had a better image:

And Disney hats (Not Walt) are always great hats, based upon what I have seen . . . But their ads are harder to come by:

This 1919 ad from Mallory is rather nice:

 

[Lefty]

According to the interview of George Rafferty, who managed the Mallory, then Lee, then Sevens factories, in Debbie Henderson's Hat Life, Disney was a division of Lee, which was a mid-range brand and JC Penny's biggest hat supplier. Rafferty called Penny's a fourther (I presume he means fourth rate store) in those days. I just received Henderson's books yesterday and cannot say enough about them and her.

Anyhow, here are the only Disney ads I've got. Again, I'm sure that some of these are repeats.

1947

1951

1953

1955

Here's a more common hat, but a rare ad. I posted this in the Stratoliner Society thread, but it belongs here as well.

 

[Lefty]

Another 2 page Adam spread for Johnnyphi

1951