These are the earliest Sears Motorcylce jackets to date. The absence of a front pocket and large check plaid lining distinguishes it from the next generation which includes the front pocket and much smaller, more standard buffalo plaid lining in Red, Green, Black. Each of these variations do appear to be made by the same maker. The zippers on the No Pocket are mid-late 40s as also found on the earliest of the "standard catalog jacket", again they appear to be made by the same maker. It just seems to me the scarce No Pockets, were short lived and quickly replaced with the Catalog edition. The Wool lined jackets were replaced with Nylon lined around 1950/51. Each generation of the Sears Wool lined are scarce and probably made in small numbers.
I have not identified the maker of these jackets as yet. The small rivets on the belt loops is one identifier I am using.
The jacket below is from an ebay ad. If the jacket appears here in the future I hope it is shared with us.
I also have this jacket with no Hercules label, so this confirms my suspicions about the origins of my unlabeled jacket and it's relationship with the early Sears jackets. This is a common 40s Hercules label.
I was just made aware of Schott using the pocketless front and just posted a Schott built Beck with no pocket. Although I'm not sure of the age of the Beck, I'm guessing it is mid-late 40s like this Hercules. I will have to look more into the Schott.
I don't think these particular jackets have been noted in any of the jacket books. They are an important piece in Motorcycle Jacket history.
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Mine absent the Hercules label
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My theory is that the wool-lined early Hercules jackets with the gold-black horsehide label were made by Blatt of Chicago, which used the same HH label. Blatt’s name has been brought up before as a potential maker of early Hercules. The lapel’s W shape and angle, the trim leather pieces on the zippers, etc. all fit. Both Blatt and Sears were headquartered in Chicago.
Sometimes the two horses’ heads in the two labels for comparison are the same. Sometimes the horses’ heads in the two labels are slightly different though, if you look closely.
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