First, thanks to Brian for his generosity in making his samples available here to members of the Fedora Lounge! I have to echo what others have said, the "sample" is much more than I expected. I am usually hesitant to experiment with my beard, having developed my shaving regime by trial and painful error over many, many years. But, given the rave reviews, I wanted to take the leap and I'm glad that I did. The scent was very nice...not overpowering or offensive in any way. The lather was quite good and provided for a very close shave despite three days worth of stubble. After rinsing, my skin was noticeably smooth...as though there was a moisturizing quality to the soap itself. Definitely a quality product that will have me coming back as a customer!