The world of custom hats shops seems quite small. When I say “custom” I don’t merely mean they have a steamer and can shape the hat the way you want. I mean a hat shop where I pick every detail of a hat. I pick the color, the material, crown height, brim length, the ribbon, even the precise shape of the hat, and so on. Stores with that contraption they put on your head to produce the card with all the holes in it outlining the shape of your head. In my quick search I found only six or seven shops in the country, and they all knew each other. But some people in this lounge have said there are hundreds of custom hat shops out there.